Staff and volunteers for the Lincolnshire & Nottinghamshire Air Ambulance have raised more than £8,000 from collections at the LAMMA show.
LAMMA is the UK’s largest farm machinery, equipment and agricultural services show and this year it was in Peterborough.
For 10 hours each day charity staff and volunteers stood with their collection buckets receiving generous donations from the event’s organisers, general public and exhibitors.
The figure raised came to £8244.82
Jim Vickrage, from the Air Ambulance, said: “We’re continually grateful and surprised by the enormous generosity of the LAMMA show’s directors, Stuart Favill, the event’s operations director, the event exhibitors and attendees.
“The sum raised this year is amazing and was partly due to the additional support by six volunteers from the Nottingham branch of EE, the mobile network operator.
“They opted to take a very chilly day out of the office to help their local air ambulance and made a huge difference in doing so.
“LAMMA is always a great event, organised by some incredible people and the amount raised more than makes up for our numb toes.”