Gainsborough: New look for outdoor clothing store

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Customers have given the thumbs up to the new look Mountain Warehouse store at Marshall’s Yard in Gainsborough.

The outdoor clothing and camping equipment brand joined the Gainsborough shopping centre just over two years ago when DW Sports and Fitness relocated part of the company’s gym – creating further retail space.

Over the last few weeks the team at Mountain Warehouse have been working on a fresh new, summer look for the store creating a better experience for shoppers.

New decking has been installed at the front of the store displaying picnic and camping essentials just in time for the upcoming school summer holidays.

Bosses say that the women’s and men’s wear areas are more clearly defined and the store has introduced 10 per cent off for all DW Sports members on products including the great range of sports and gym wear.

Alison Hall, centre manager of Marshall’s Yard, said: “We are very lucky to have such a well established camping and outdoor brand here.”

“They’ve really done a fantastic job of kicking off the summer holiday and festival season with everything people could possibly need for their camping holidays, music festival fun and other outdoor activities.

“The change in store layout will improve the shopper experience significantly with each section clearly presented and displayed well and we’ve already had some great feedback from shoppers.”

For more information about the upcoming events and offers at Marshall’s Yard visit www.marshallsyard.co.uk